To the freelance copywriter who’s tired of simply dreaming of six figures…
To the freelance copywriter who’s tired of simply dreaming of six figures…
Your newest favorite freelance copywriting academy is closed for now.
If you’re already a student, you can sign in using the button above. If not, please add your name to the waitlist below.
Wiebe Marketing Ltd. will contribute 1% of your purchase to remove CO₂ from the atmosphere.
What’s even cooler is having a $100,000 year while working 3.5 days a week with clients you love.
Yep, I said it.
Hitting six figures isn’t everything. Not even close.
In fact, if a good salary is all you want, in-house might be your perfect fit.
But, since you’re here, my guess is that you want more than that. A *lot* more.
The top 1% of freelance copywriters have their own problems. Like:
👉 Spending the entire summer at the beach, to the point that you realize two full months of family time is a little too much…
👉 Apologizing to your better half for taking yet another call with a client when you’re supposed to be on winter break… but your clients trust you so much, you’ve gotta help them out when they call!
👉 Dealing with a new level of taxation at your new income level… and having to figure out how to facilitate a talk between your accountant and your estate lawyer because you’re going to move money from your business account to your holdco and evidently there are tax implications…
👉 Figuring out how to get a paid waitlist going because you frankly do not have the time for everyone lining up to work with you and your free waitlist is getting wicked long…
👉 Turning down massively appealing in-house roles because not even a VP salary can compare to what you can make with your no-ceiling salary as a freelancer…
And let’s not forget the problems that come with being your own boss. You get to make your own rules, but you have to make those alone. You get to raise your rates, but then you have to figure out what to invest that money in. You have to determine when to add in courses or workshops, if ever. Every decision – it’s all on you. And that can feel like a problem, as you grow…
Right now, you’re not worried about new taxation levels or too-long summer breaks, are you – because today all your “business revenue” goes into your personal bank account and you’re so uncertain about the future that you could not possibly take two months off in a row…
Today, you’re worried about the essentials:
👉 Where is your next client coming from?
👉 What are you gonna say when they ask you for work samples or proof of results?
👉 How are you gonna quote them the rates you want to quote them, when it seems like nobody you talk to has money?
👉 What if you get ghosted again?
👉 What if you have to go back to Upwork?? What if you have to go back to “real” work, in an office with coworkers and lunch hours and a boss and endless order-taking?
👉 What about AI?!
The consequences of failing to deal with those problems STAT are real. In fact:
Hi – I’m Joanna Wiebe, the original conversion copywriter and a six-figure freelancer in my first MONTHS of freelancing. Now I run Copyhackers at several million in revenue each year. And I’ve coached 1000s of freelance copywriters like you – and THEY tell me what was at stake if they didn’t succeed as freelancers.
Like Elle Laine, who gave up her time-consuming job as a dental hygienist because she wanted to stay home to raise her kids. She had a six-figure salary to replace when she became a freelance copywriter… (She replaced it.)
Or like Eman Ismail, who was a single parent when she started freelance copywriting. Eman needed to get to $5K a month immediately to make ends meet for her family… (She doubled that goal and then some.)
Or even Emilia Tanase, who was a high school student in Romania when she started freelance copywriting NOT to buy new Jordans but to support her parents… (She’s now grown a thriving business!)
You aren’t trying to solve your freelancing challenges because you’re looking for a lambo or a vacation home or just some massive windfall. Even though those may be possible and may even be on the horizon for you.
Right now, you’re doing it for your family.
And what you really want to know is:
You want proven steps to skip the time-honored tradition of scrambling for spare pennies… so you can treat your family to a summer-long vacation… or retire your hard-working spouse… all while enjoying those moments of billing your dream clients five-figure advances without breaking a sweat.
You don’t want more trial and error. It’s expensive.
You don’t want more guesswork. It’s expensive.
You don’t want to lose more leads… stutter through client calls… wake up to an empty inbox… or try to build a business on a shaky plan called “Let’s Just Hope ‘n’ Pray.”
You need an actual plan. You need a roadmap. And here’s the thing:
You need a game plan that balances sustainable, long-term growth with paid invoices when you need them most – aka the strategic roadmap that sets you up to grow your business to (and beyond) a relaxed six figures.
Because when you have a proven process for landing better clients and bigger invoices, you can scrape the tasks you’ve been procrastinating off your plate. And build a business that dares you to dream bigger than your in-house role ever let you.
Forget 10,000 LinkedIn followers. Or a trending TikTok account.
What you need is a real, like-minded community.
You need somewhere you can scout needle-moving tactics from more experienced freelancers – people who’ve been there, done that, made $20K on a job or said no to a lead.
A safe space to eavesdrop on conversations among parents, carers and neurodivergent creatives, who – in spite of perceived limitations – have the business from your vision board.
You see, when you surround yourself with ambitious freelancers who have your back…
And pair that community with the mentorship you’ve been craving…
You get to plant yourself firmly on the path to your most ambitious freelance dreams. And steer clear of the pitfalls that threaten to derail the increasingly profitable progress you’ll make along the way.
It can feel impossible, but writers of all stripes are making very healthy livings all over the world. Working for themselves. From home.
👉 Content writers who’ve swapped out $60 blog posts for $12,000 launch projects…
👉 Copywriters who’ve made $4,000 their new day rate…
👉 Anxious wallflowers who never dreamed of hiring a VA but are so grateful they did… because how else would they bat back the daily influx of leads now pouring into their businesses?
You name it, they’ve made it happen.
Now, I’m bringing together the best freelance coaching money can buy, along with a thriving community of the world’s most ambitious freelancers. So you can make your dream career happen too.
WE’RE THRILLED TO INTRODUCE TO YOU:
The basecamp for every growth-focused freelance copywriter on the planet.
The “Love It or Leave It” Guarantee
You’ve got 14 days to put Freelancing School to the test. Get access to 4 complete programs, bonuses and our private community for two full weeks. If you don’t love what you see and believe it will help you achieve your freelancing goals, email our support team and we’ll refund your money without a single question.
The “Double Your Revenue” Guarantee
“I wanted to let you know how much I’m enjoying Freelancing School. The value is second to none, and the pod structure is brilliant. It creates a cozy sense of community, while also giving us access to a larger pool of super smart folks. And everyone is so supportive. I’ve had leads passed my way; been inspired by creative ideas for pivoting; and I even have someone offering to help me redo my LinkedIn banner because ya girl sucks at design. Thanks!”
Veronika Bryskiewicz,
Stategist & Copywriter
Your newest favorite freelance copywriting academy is closed for now.
If you’re already a student, you can sign in using the button above. If not, please add your name to the waitlist below.
$2997 / yr
$997 / yr
$297 / mo
$97 / mo
$2997 / yr
$297 / mo
*Minimum 3-month enrollment required for the monthly plan
Wiebe Marketing Ltd. will contribute 1% of your purchase to remove CO₂ from the atmosphere.
For years, the only program we offered to freelance copywriters who wanted to work on their business (not just on their copy chops) was The 10x Freelance Copywriter.
Because freelancers have so many questions, we’ve added Proposal Bootcamp, Master of Guest Blogging and Master of LinkedIn Cold Outreach to Freelancing School, alongside The 10x Freelance Copywriter.
But 10x FC is still the shining star.
In fact, freelancers who’ve implemented just 25% of the training library in The 10x Freelance Copywriter have multiplied their rates and soared past the six-figure milestone…
“Closed a 10k+ monthly retainer this week to do a few cold email sequences per week with a mid-sized tech company and felt obliged to share how much you’ve helped me.
I’ve legitimately 10x’d my shitty low-ball rates from when I started thanks to the course. All this with roughly another 10k in pipeline at the moment that should make this my best month by far.
I’ve only been in 10xFC since January but between this course and Copy School, the value is absolutely unreal. On my way to a $200k year (that’s the goal at least) largely thanks to your courses and your content.
AND, I’ve still got a LONG way to go in building authority and a proper inbound/referral engine for myself. (Module 4, here I come!!!)
Anyhow, I’m rambling…
Thank you so much for everything you do and what you’ve built 🙏”
Jacob Suckow
“I had my first $20K month – it feels surreal but it wasn’t a fluke. I consistently applied what I’ve learned and this is what changed:
“The 10xFC client processes were a gamechanger. I’ve never been in a corporate or agency setting so I had no insight into that world. I had never sent a proposal, for example. The processes for the calls felt so odd at first and now they’re just what I do. And they work! I come to client projects as an expert and get treated as such. It feels good.
Also, the 10xFC community and the amazing connections I’ve made have made my business. I’ve received referrals and opportunities I never would have got out there on my own. I’ve also learned so much from watching peers like Bree and Eman, who are just killing it.”
Aja Stuart
THE 10X FREELANCE COPYWRITER with Joanna Wiebe
THE 10X FREELANCE COPYWRITER with Joanna Wiebe
Time management. Authority-building. New revenue streams. Onboarding. Get the complete 6-month program to trade low-ball freelance gigs for consistent quality leads and bigger projects – aka your new roadmap to a relaxed six-figure business.
Created by Joanna Wiebe, this training will not only coach you to bring more money into your business – but will also help you walk into any client relationship with complete confidence in your process. Because when you lead projects like an expert, you get treated as one. #nomoreghosting
“Since joining in 2021, I’ve gone from scrambling around for $60 blog posts and making $1-3k per month, to signing $5k retainers, $20k launch projects and making $12k per month — I’m so damn grateful for everything I’ve learned from it. I’m booked solid for months ahead and it feels amazing. But beyond signing amazing clients, I now feel confident showing up like a damn boss for them, without being on call 24/7. Before 10x FC (and Copy School), there’s no way I could have handled the projects I’ve been working on.
Aside from business, I’ve made some incredible lifelong friends inside the community and have even partnered with some on projects and hosting events. It’s transformed my confidence, my business, and my life in so many ways.
So happy I took the leap to join when it seemed like a terrifying amount of money. Even though I joined WAY before I felt ready, this was the first “big” investment I made in my biz and it’s paid off tenfold.”
Nikki Trailor
“10X Freelance Copywriter lit a fire under my business! After taking 9 months away in 2017, I was starting 2018 fresh with just a handful of clients.
With a focus on streamlining and automating tasks, I rebuilt a smarter business that allowed more time for client work. In fact, I tripled my billings before I completed the course and my business has continued to grow exponentially.
A benefit to 10XFC that you won’t see listed on a sales page is the caliber of students Joanna attracts. The copywriters in the course were serious about their craft and I found tremendous value in the fresh ideas and feedback they offered.
Since completing the course, I show up every day excited about the business I’m building. It’s evident in the relationships I have with my clients and the paid invoices I have at the end of each month.”
Betsy Muse
Get the repeatable process to flood your pipeline with leads who are hungry for the services you offer. No more competing with a bajillion freelancers for crappy contracts on Upwork or spammy Facebook groups. You’ll walk away from this training knowing how to find, pitch and close qualified leads from the deep well of LinkedIn’s 55 million registered companies and 740 million registered users.
INCLUDED! In Freelancing School.
No more panicking over how to put together a proper proposal. Or agonizing over the details and then reluctantly dropping your price – only to get ghosted by the client anyway. Use this step-by-step training and SOP to set yourself up for an easy yes every time.
INCLUDED! In Freelancing School.
One guest post can generate qualified leads for months and years to come. Discover how to get your posts published on the high-profile platforms your clients turn to for advice. So you can continue to attract great prospects while you’re picking the kids up from dance class.
This is how you’ll become the freelancer that springs to people’s minds when they think ⇒ X (with X being the thing you love to do most). And get those brag-worthy logos on your site – even if you’re completely new to freelancing.
INCLUDED! In Freelancing School.
Imagine firing over a mini product page to a prospect while you’re on your way to dinner and getting $1,997 pinged to your PayPal five minutes later.This is the beauty of productized services. No sales calls. No chance of scope creep. Just a quick cash injection when you feel like taking on a small project.
Discover how to reverse engineer a service you offer to deliver a stellar productized service. You’ll create your new offer inside the workshop with a plan to start selling it the same day.
INCLUDED! In Freelancing School.
INCLUDED! In Freelancing School.
“When I first joined Freelancing School (formerly, 10X Freelance Copywriter) in January 2021, I was no stranger to freelancing. I’d been a freelance copyeditor since 2010 and gradually started pivoting to copywriting in 2019. I was tired of earning less than $50,000 despite working crazy hours. Conversion copywriting courses inside Copy School plus business training in Freelancing School gave me the chops, coaching and community to hit milestones I had never dreamed of back in my copyediting days:
Freelancing School gave me more than just a Slack community. For example, I found a subcontracting gig with a more experienced copywriter that seriously improved my copywriting abilities. And the coaches have helped me with everything from reviewing my copy to giving me a loving kick in the butt when I needed it. ”
– Vesna Mirosavljev
“If you’re hoping to scale your freelance business, you only need to ask: ‘What would Joanna Wiebe do?’ The answer is laid out in impressively comprehensive detail inside 10xFC.
After implementing just a few of Joanna’s authority-building strategies, I attracted better leads and opportunities. A popular life coach — lauded by Oprah, Tony Robbins, and Arianna Huffington — even slid into my DMs to book a call with me. No biggie.”
Chanteuse Marie
Additional programs on the horizon include:
Founder of Copyhackers
See bio →
Co-Founder of Empire Engineering
See bio →
LinkedIn Strategist & Direct Response Copywriter
See bio →
Head of Marketing at Recart
See bio →
Messaging Strategist & Conversion Copywriter
See bio →
Lead-gen Specialist
See bio →
“You changed my life in The 10x Freelance Copywriter. I made more in my first year freelancing than I did working at Codecademy (and they were soooo good to me there, so that’s saying something!).”
Ashley Hockney
THAT’S ALL GOOD… BUT SOMETIMES IT’S AS SIMPLE AS ENDING THE LONELINESS OF BEING A FREELANCER. WHICH IS WHY YOU’LL LOVE THIS:
This private group is the place you go to grow. To talk shop. To get support while you implement the training. To get coached to do the thing you’ve been putting off.
👆Hear how Bree Weber doubled her income with the support of your new freelance community
👆Hear from Avi Webb, who finally found the mentorship he’d been searching for
Explode your potential with guidance and coaching.
The original conversion copywriter, Joanna Wiebe is the CEO of Copyhackers, the home of the world’s best copywriters and the top online space for learning to write copy that converts.
Joanna’s been invited to speak on 100+ international stages, including Mozcon and INBOUND, and has spent the last 20 years optimizing copy for small startups, huge brands and cool companies like Intuit, BT, Tesco, Canva, MetaLab, Buffer and Wistia.
The original conversion copywriter, Joanna Wiebe is the CEO of Copyhackers, the home of the world’s best copywriters and the top online space for learning to write copy that converts.
Joanna’s been invited to speak on 100+ international stages, including Mozcon and INBOUND, and has spent the last 20 years optimizing copy for small startups, huge brands and cool companies like Intuit, BT, Tesco, Canva, MetaLab, Buffer and Wistia.
Amy Posner is a veteran direct response copywriter who regularly lands contracts for projects over $20,000.
In addition to being a kickass copywriter, Amy is a phenomenal business owner. She has built six successful businesses over the last 30 years. On top of that, she has coached hundreds of freelancers to double their income and earn between $60,000 and $400,000/year.
Amy Posner is a veteran direct response copywriter who regularly lands contracts for projects over $20,000.
In addition to being a kickass copywriter, Amy is a phenomenal business owner. She has built six successful businesses over the last 30 years. On top of that, she has coached hundreds of freelancers to double their income and earn between $60,000 and $400,000/year.
Right after you join, you’ll have a call / chat with one of our 4 resident coaches. In that call, you’ll share your goals.
After the call, your coach will assign you to a pod that’s focused on the primary goal you’ve got in mind. That pod is filled with freelancers with the same goal, and it’s led by a coach who’s an expert at helping freelancers reach that goal.
👉 Gotta nail lead generation? There’s a pod + coach for that.
👉 Gotta close more clients? There’s a pod + coach for that.
👉 Already closing great clients but need to unlock new growth opportunities? There’s a pod + coach for that.
👉 Struggling with systems? There’s a pod + coach for that.
Your pod will be your go-to lifeline for advice, guidance and quick-pinch motivation. Join your new coach and freelance friends for live coaching sessions inside your pod. And get rewarded for showing up, doing the work… and smashing your goals.
Plus, as your goals change, you can move to a different pod that matches your new goals. So you can confidently grow without interruption inside Freelancing School…
Dawn Petrin is a Growth Consultant and Conversion Copywriter. She recently leveled up her business to a full-stack marketing agency, where she crushes multiple 6+ figure launches for 7+ figure businesses. All about alignment, Dawn will help you keep your goals dialed into what you want most from your business.
Dawn oversees the pod that’s focused on adding fuel to the fire.
Samar Owais is a SaaS & e-commerce Email Strategist + Copywriter. She’s spoken at major marketing events, hired a team and sold $215K in online courses. Now, she’s all about bringing balance to her business so she can slow down, travel the world and enjoy watching her children grow up – a privilege she wants for you too.
Samar oversees the pod that’s focused on closing clients.
From chronically undercharging to setting no boundaries and burning out, Abi claims she’s made every mistake in the book. Now, Abi works 4 hours a day writing funnels for 7+ figure coaches and course creators. And she’s stepping up to help you avoid freelance no-nos so you can skip straight to freelance abundance.
Abi oversees the pod that’s focused on getting leads.
Andrew is a B2B SaaS conversion Copywriter & Messaging Strategist. He’s got buckets of advice on how to get in front of clients who aren’t price sensitive (as in, clients that see $20K the way you see $20). And even more advice on how to price yourself to a comfortable six-figures.
Andrew oversees the pod that’s focused on optimizing your business.
“Two of my most profitable collaborations came from the #copy-tunities channel in 10xFC. One was a subcontracting position which gave me the live launch experience I needed to specialize in funnel copy. That was shortly after I joined in 2021. The other was with a dream client whom I’ve billed $30K in the past year.”
Get emotional support through the inevitable ups and downs of freelance life. Find peers who will hold you accountable while you set out to achieve your increasingly ambitious goals. Talk money. Exchange tactics. And use the #copy-tunities channel to find quality clients who love that you’ve been trained by Copyhackers.
“Learn conversion copywriting… Check. Run a financially viable business as a freelance copywriter… Umm. I learned here and there about business, but struggled to piece it together in a way that worked as a copywriter. And it showed in my bank account. Enter 10xFC. It’s like Rogers to Astaire, Abbott to Costello, Bogart to Bacall. It fits like a glove. There’s no general, maybe-this’ll-work, fingers-crossed lessons. You’re taught the best of what Jo has done to build her copywriting business and it’s laid out in a step-by-step plan. Follow the plan, complete the lessons, hit your milestones. In other words, it’s incredibly relevant to your freelance copywriting biz and, if you put in the work, it works. “
Sandra Beatty
We’re giving you 14 days to see if Freelancing School is right for you. We hope you’ll love everything in the program and stick around to get the full benefits. But if the first 2 weeks prove that this is not where you belong, email our support team. We’ll issue you a full refund, no questions asked.
Your newest favorite freelance copywriting academy is closed for now.
If you’re already a student, you can sign in using the button above. If not, please add your name to the waitlist below.
$2997 / yr
$997 / yr
$297 / mo
$97 / mo
Wiebe Marketing Ltd. will contribute 1% of your purchase to remove CO₂ from the atmosphere.
“10x FC (yours inside Freelancing School) has honestly changed my career. 11 months later and I’m working with dream clients, I’ve pretty much doubled last year’s income, and I’m aiming for £100K next year. Best of all, that doesn’t even feel like an unrealistic goal. This has had such an impact on me and my son.””
Eman Ismail
“10XFC & Copy School have both been — without a doubt — THE best investments I’ve ever made in my business.
All of the instructors are top-notch and the training is unmatched.
In my first year of freelancing, my copywriting business pulled in around $17K. Total. The second year (after joining Copy School and 10XFC), I made around $73K.
After 10XFC, my mindset changed from freelancer to business owner. And thanks to Copyhackers training, I feel confident charging higher rates — because I know that my copy will result in ROI for my client.
I’ve gotten SO much out of the training that I recently signed up for 2 more years of what’s now become Freelancing School.
I honestly cannot say it enough: Copyhackers training is worth every penny.”
Mary Blackiston
FAQ
You betcha. The vast majority of this training is suitable for graphic designers, VAs, content writers, funnel builders… and whatever other freelance skills you bring to the table. There are *some* copywriting-specific lessons (like how to run a website audit, for example)… but why not take ‘em anyway? It could be another $997 service to add to your offer stack.
How soon can you start implementing? Freelancing School strikes a balance between mouthwatering long-term growth and the quick wins you need for financial peace of mind. For example, if you pair Jesse’s LinkedIn training with Proposal Bootcamp, you could have a new client by EOD tomorrow.
The usual suspects. You can check out securely online using your favorite credit card or PayPal. Plus you can update your payment method any time.
Everything in Freelancing School is simple to learn and easy to execute. We give you clear step-by-step instructions to help you achieve your goals now and six months from now.
Some of the freelancers who’ve gotten the best results from our programs jumped in before they felt “ready.” Like Nikki, who was still scrambling for $60/hr blog posts when she joined 10xFC – and now closes $20K launch projects with ease.
If you’ve proven to yourself that you:
Then Freelancing School is the place for you to level up your freelance career with a team of experts guiding you forward.
Freelancing School won’t teach you how to write copy. You can join Copy School for that. Instead, you’ll master the business side of freelancing – so you can get a whole lot more for your talent. And time.
Freelancing School qualifies for a 14-day refund policy from the day you first sign up for the membership. You will be charged the agreed-upon monthly or yearly rate for your subscription until such time as you cancel. You may cancel at any time with zero penalties. Read our full policy here.
INSTANT ACCESS to:
EXCLUSIVE INVITES TO ALL *LIVE, ONLINE* EVENTS:
AUTOMATIC ACCESS TO ALL UPCOMING TRAINING PROGRAMS FOR THE DURATION OF YOUR MEMBERSHIP:
PLUS MORE TRAINING ON THE HORIZON:
Dates, topics and instructors subject to change.
…AND GET BACKED BY OUR 14-DAY “LOVE IT OR LEAVE IT” GUARANTEE!
Your newest favorite freelance copywriting academy is closed for now.
If you’re already a student, you can sign in using the button above. If not, please add your name to the waitlist below.
$2997 / yr
$997 / yr
$297 / mo
$97 / mo
Wiebe Marketing Ltd. will contribute 1% of your purchase to remove CO₂ from the atmosphere.
For best results, think of this training as you would think of university-level training: undertake it seriously and studiously, and you may see incredible results – but none are promised or guaranteed. We’ve made every effort to represent accurately the products we offer and their potential. However, we and our materials make no guarantee of results, nor should you misinterpret the “10x” part of our products’ names to suggest you will grow your business by an amount such as ten times; in reality, “10x” represents the number of business skills you will be educated to complete with success after taking our training, and the additional quantity may help you achieve strong results. Where a testimonial suggests or states results of any kind, you should not expect the same results unless your business, efforts and resources are exactly as the testimonial-giver. We avoid forward-looking statements, but should you find one, it is intended to express our opinion of earnings potential. Purchasing or subscribing to Freelancing School or Copy School does not offer you or any entity the rights to reproduction, distribution or resale of any part of the program, of any kind.
* Conditions apply. Subject to change without notice. If after six months of consciously working to grow your business with our training you do not double your revenue, we will coach you in small groups until you do. In order to qualify for the Double Your Revenue Guarantee, you must first be making $3000 or more a month; you must be a full-time freelance copywriter; you must show us clear, unmistakable evidence of your revenue over the last six months (i.e., prior to you joining Freelancing School), which will come in the form of undoctored screenshots from your freelancing software, such as QuickBooks; in the first six months after joining Freelancing School, you must show strong evidence of applying our training, and you must have attended more than half of our Q&A sessions and asked questions at at least three of them. We reserve the right to limit, reduce or end coaching on a case by case basis. For best results, take Freelancing School seriously and attend our sessions, use our training, work with our community and otherwise consciously work to grow your business.
Conditions apply. Subject to change without notice. If after six months of consciously working to grow your business with our training you do not double your revenue, we will coach you in small groups until you do. In order to qualify for the Double Your Revenue Guarantee, you must first be making $3000 or more a month; you must be a full-time freelance copywriter; you must show us clear, unmistakable evidence of your revenue over the last six months (i.e., prior to you joining Freelancing School), which will come in the form of undoctored screenshots from your freelancing software, such as QuickBooks; in the first six months after joining Freelancing School, you must show strong evidence of applying our training, and you must have attended more than half of our Q&A sessions and asked questions at at least three of them. We reserve the right to limit, reduce or end coaching on a case by case basis. For best results, take Freelancing School seriously and attend our sessions, use our training, work with our community and otherwise consciously work to grow your business.